Switch has been flipped http://www.themezilla.com is up! Lots of hard work by   and a shiny new theme by me!

Take a look. 

storyboard:

Peter Vidani on the Evolution of the Tumblr Dashboard

Ministry of Design senior minister Peter Vidani lays hands on every aspect of Tumblr’s visual and usage aesthetic. Initially contracted to work on theme creation, he came aboard full-time in 2009 and has steadily advanced his design philosophy of utility and simplicity. One of his primary, perpetual obsessions could be considered the real face of Tumblr: the Dashboard.

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jacob:

I was playing with Font Bureau’s Neue Haas Grotesk font specimens (SVGs!) and accidentally created one of the greatest things I’ve made seen all year.

 I’m really pleased to finally launch a fully functioning version of my print store powered by the ever wonderful Shopify!

There has been a full restock of some old favorites as well as the additon of a new print based on great words of the one and only Ron Swanson. 

Take a look

Jai Paul - jasmine (demo)

[Flash 9 is required to listen to audio.]